Video Series for Microsoft

We produced, directed, and filmed a video series for Microsoft that demonstrates how Microsoft’s services support professionals in the social and healthcare sector and help improve the quality of care. We also collaborated with the client to refine the script.

The series was filmed in Hämeenlinna, Helsinki, and Espoo. The visually cohesive production strengthens Microsoft’s expert image in the healthcare sector, illustrates the impact of technology through real-world experiences, and supports meaningful customer dialogue.

In addition to the healthcare videos, we produced a customer case video about the energy company Helen’s AI journey. The video highlights concrete ways Helen is leveraging Microsoft’s AI technology in the transformation of the energy system. Watch the full video series here!

Client: Microsoft
Agency: Burson
Production Company: DEED Creative
Concept & Script: Burson
Project Manager: Aaro Aalto
Creative Producer: Jaakko Jylhä
Director: DEED & Burson
Cinematography: Ville Mäkeläinen
Sound Recorder: Ville Mäkeläinen
Edit: Jaakko Jylhä
Color Grading: Jaakko Jylhä
Mixing & Mastering: Jaakko Jylhä